Intuit, Inc. certainly had a disparate week in the world of advertising, with the high of sponsoring the AFC and NFC championship games and the low of an order finding
Continue Reading Advertising Highs & LowsElizabeth A. Patton
Taco Tuesday for All
Last week, the New Jesey local restaurant — Gregory’s Restaurant & Bar in Somers Point — gave up its “Taco Tuesday” trademark in New Jersey, in favor of resolving a…
Continue Reading Taco Tuesday for AllThe Taylor Swift Effect
Whether you’re a Taylor Swift die-hard fan or not, you can’t deny that her marketing power is second to none. And not just for her own music and brand promoted…
Continue Reading The Taylor Swift EffectNew USPTO Madrid Protocol Webpages
The United States Patent and Trademark Office (USPTO) recently issued a bulletin on the New Madrid Protocol webpages for international trademark applicants (govdelivery.com). Specifically, the USPTO explains that its…
Continue Reading New USPTO Madrid Protocol WebpagesProtecting Your IP & Confidential Info
In a world where non-compete agreements are being curtailed or outright banned, companies need to enhance their use of other ways to protect their intellectual property and confidential information when…
Continue Reading Protecting Your IP & Confidential InfoFTC’s Proposed Rule on Fake Reviews
Earlier this summer, the Federal Trade Commission (FTC) proposed a new rule to combat the use of fake reviews, which are deceptive to consumers. The FTC is seeking comments on…
Continue Reading FTC’s Proposed Rule on Fake ReviewsFTC Updates Endorsement Guides
Late last week, the Federal Trade Commission (“FTC”) announced that it had updated its Guides Concerning the Use of Endorsements and Testimonials in Advertising (“Endorsements Guides”) to clarify guidance for…
Continue Reading FTC Updates Endorsement GuidesWhen Football & TMs Don’t Mix
Anyone who’s followed this blog knows that I’ve done a few (really more than a few) posts about the evolution of the Washington football team’s trademark battles. As a reminder…
Continue Reading When Football & TMs Don’t MixRise in Fraud on TM Owners
The has been a rise in fraudulent schemes targeting trademark applicants and owners, which is not surprising given the record number of applications being submitted to the United States Patent…
Continue Reading Rise in Fraud on TM OwnersAnother AI Post? You bet.
The Federal Trade Commission (FTC) is warning companies to “Keep your AI claims in check.” An FTC Business Blog post states that consumers have been primed through generations of stories…
Continue Reading Another AI Post? You bet.