Most people, attorneys and non-attorneys alike, have heard of consumer protection agencies like the Federal Trade Commission, or FTC. Likely fewer, however, have heard of the National Advertising Division, or
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Athletes and Sports Entities Seek Trademarks Related to COVID-19
In the COVID-19 era, sports leagues have had to come up with creative ways to move forward with their seasons in a safe and stable environment. The solution for multiple
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Proposed Legislation Could Lead to Changes in Lanham Act
Fellow Fox attorney Melissa E. Scott recently published an alert discussing newly proposed trademark legislation. The proposed legislation, titled the Trademark Modernization Act of 2020, could lead to a number
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Trademark Owners Rejoice: Profit Recovery Possible Without Showing Willfulness
This week, the United States Supreme Court may have made it considerably easier for a trademark owner to recover lost profits from a trademark infringer. Specifically, the Court answered the
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Think Twice Before Applying for “Coronavirus” Related Trademarks
Whether it is a typo in a president’s tweet or simply the word “The,” trademark hopefuls are quick to jump at the opportunity to obtain a trademark in
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FTC Charges Skincare Company for Posting Fake Reviews
In this day of online consumerism, the success of a product can change drastically with a simple addition, or subtraction, of a “star.” In October of 2018, a whistleblower shed
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Can “The” Really Be Trademarked?
“The” is the most commonly used word in the English language. However, “trademarks” and “common” are not typically synonymous; rather, a trademark “is a word, phrase, symbol, and/or design that
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NBA Team and League’s #1 Pick File for Same Trademark
An interesting trademark story recently unfolded involving an NBA draft pick and a team’s new star player. In this year’s NBA draft, the New Orleans Pelicans drafted college standout Zion
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Trademarking the Throne
On May 19, 2019, HBO’s hit series “Game of Thrones” aired its final episode. Although many fans are surely sad to see the popular series come to a close, us
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Advertising in eSports
In recent years, an industry known as eSports has grown exponentially. For those who don’t know, eSports, or electronic sports, is a form of competition centered around video games. Primarily,
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