Recently, influencer, Sydney Gifford is suing fellow, influencer, Alyssa Sheil, claiming misappropriation – this claim exceeds imitation, instead Gifford argues that Sheil appropriated her entire look, including her atheistic and
Continue Reading INFLUENCER SUING OVER AESTHETIC AND BRAND IDENTITYHoliday Marketing Tips & Trends
With Black Friday and Cyber Monday only recently behind us, and with Christmas and New Years’ closing in soon, the deals are endless and consumer spending is amplified. The goal
Continue Reading Holiday Marketing Tips & TrendsCopyright Claims Board Stats
The Copyright Claims Board (CCB) was established by the Copyright Alternative in Small-Claims Enforcement Act passed by Congress on December 27, 2020 and began accepting claims in June 2022. It
Continue Reading Copyright Claims Board StatsPolitical Influencers: Entering a New World
Unless you live under a rock, your news feed has been dominated by the upcoming presidential election and opinions about the respective images and branding embodied by the candidates. What
Continue Reading Political Influencers: Entering a New WorldFederal Trade Commission’s New “Click-to-Cancel” Rule Simplifies Ending Unwanted Subscriptions
Gone are the days when subscriptions were limited to Netflix or Amazon. Today, you can find subscription services for nearly anything—from meal kits to beauty products and beyond. For companies
Continue Reading Federal Trade Commission’s New “Click-to-Cancel” Rule Simplifies Ending Unwanted Subscriptions
USDA Publishes New Guidelines on Meat and Poultry Labels:
Imagine this: you’ve got a weekend BBQ lined up with friends, and you’re ready to impress with mouthwatering steaks and chicken wings. You head to the supermarket, excited to pick
Continue Reading USDA Publishes New Guidelines on Meat and Poultry Labels:Minnesota Attorney General Takes Action Against Businesses that Market Nicotine Products to Minors
Billions of dollars are spent each year on tobacco marketing expenditures. With the increasing use of e-cigarette products, businesses may feel tempted to expand their marketing to other audiences, including
Continue Reading Minnesota Attorney General Takes Action Against Businesses that Market Nicotine Products to MinorsFDIC Advertising Requirements
Late last year, the Federal Deposit Insurance Corporation (“FDIC”) announced that it had adopted a Final Rule designed “to modernize the rules governing use of the official FDIC signs and
Continue Reading FDIC Advertising RequirementsFTC Issues Rule to Combat Fake Reviews and Testimonials in Advertising
Have you ever read a testimonial in an advertisement or the reviews on a product page and wondered if they were coming real customers? After a recent rule issued by
Continue Reading FTC Issues Rule to Combat Fake Reviews and Testimonials in AdvertisingThe Calls You Forward to Voicemail Just Got More Expensive to Make
Beginning October 1, 2024, telemarketers will have to pay higher fees for access to phone numbers on the National Do Not Call Registry. In a unanimous decision, the FTC increased
Continue Reading The Calls You Forward to Voicemail Just Got More Expensive to Make