Earlier this summer, the Federal Trade Commission (FTC) proposed a new rule to combat the use of fake reviews, which are deceptive to consumers. The FTC is seeking comments on
Continue Reading FTC’s Proposed Rule on Fake ReviewsAnother AI Post? You bet.
The Federal Trade Commission (FTC) is warning companies to “Keep your AI claims in check.” An FTC Business Blog post states that consumers have been primed through generations of stories
Continue Reading Another AI Post? You bet.FTC’s Newest Notice of Penalty Offenses
Last week the Federal Trade Commission (FTC) issued a press release stating that it “is putting hundreds of advertisers on notice that they should avoid deceiving consumers with advertisements that
Continue Reading FTC’s Newest Notice of Penalty Offenses$46 Million Organic Grain Fraud Scheme Originated in Cottonwood County, Minnesota
Two Minnesota men from Cottonwood County, Minnesota, have been charged with defrauding grain buyers, to the staggering amount of $46 million. James Clayton Wolf, 65, and Adam Clifford Olson, 45
Continue Reading $46 Million Organic Grain Fraud Scheme Originated in Cottonwood County, Minnesota
FTC’s New Health Products Guidance
The Federal Trade Commission (FTC) just published its Health Products Compliance Guidance (“Guidance”), which it issued to replace an advertising guide from 1998 focused on dietary supplements. For this new
Continue Reading FTC’s New Health Products GuidanceFTC Seeks Comments on “Green Guides”
The Federal Trade Commission (FTC) announced earlier this month that it is seeking public comments on potential updates to its “Guides for the Use of Environmental Marketing Claims” (“Guides,” also
Continue Reading FTC Seeks Comments on “Green Guides”FTC Goes After Fake Reviews
This week, the Federal Trade Commission (FTC) and six states filed a lawsuit against rental listing platform Roomster Corp. and its owners based on their posting of fake positive reviews
Continue Reading FTC Goes After Fake ReviewsThe FTC is Strictly Enforcing Its “Made In USA” Labeling Rule
Yesterday, the Federal Trade Commission (“FTC”) filed suit against Electrowarmth Products, LLC and its owner, Daniel W. Grindle alleging that they falsely claimed some of their products were made in
Continue Reading The FTC is Strictly Enforcing Its “Made In USA” Labeling Rule
#AD: FTC Guidance on Companies’ Use of Influencers
Social media has taken over, with social media users nearly doubling from 2.3 billion in 2016, to 4.2 billion in 2021.[1] Social media platforms provide direct access to consumers,
Continue Reading #AD: FTC Guidance on Companies’ Use of Influencers
Greenwashing and the FTC
After the recent passage of Earth Day, companies released a number of advertisements promoting sustainable initiatives, earth-friendly products, and eco-conscious production methods. While this is an ideal time to for
Continue Reading Greenwashing and the FTC