The United States Patent and Trademark Office (“USPTO”) approved Campbell Soup Company’s (“Campbell’s”) application to trademark the word “chunky.” Campbell’s filed an application with the USPTO back in May 2018.
Continue Reading “Chunky” Trademark Belongs to Campbell’s Soup
Nothing is as it seems. I previously blogged about the marketing of non-dairy products as “milk” – now it’s meat’s turn. According to a recent article in the Star Tribune,
Continue Reading More Product Labeling Woes
This post is authored by Fox Rothschild associate Rashanda Bruce.
The National Advertising Division (NAD) announced revisions to its procedures governing advertising industry self-regulation during its Annual Conference on
Continue Reading The NAD Revises Its Procedures
The Food & Drug Administration (“FDA”) has published a Consumer Update with a reminder regarding the implementation of the new Nutrition Facts label. According to the FDA’s Update, at
Continue Reading Reminder on New Nutrition Facts Label
What does “natural” mean in the context of product advertising? Consumers see phrases like “natural,” “all natural,” and “100% natural” over and over again in modern marketing. The trouble is
Continue Reading Beware “Natural” Advertising
Soy milk. Almond milk. Coconut milk. With the increase in health-conscious shopping and non-dairy diets, these terms and others have become household names.
But the Food & Drug Administration (“FDA”)
Continue Reading Is Non-Dairy Milk Really Milk?
The FTC has amended its Jewelry Guides (formally, the “Guides for the Jewelry, Precious Metals, and Pewter Industries”) which aim to help prevent deception in jewelry marketing by providing clear
Continue Reading FTC Issues New Marketing Rules for Jewelry Industry
When evaluating how to address what you believe constitutes infringement, false advertising, or unfair competition, the decision to send a cease and desist letter or to file a lawsuit becomes
Continue Reading Send a C&D, or Just Sue?
The FTC filed a lawsuit earlier this month in the U.S. District Court for the District of Utah charging telemarketers with violating the FTC Act and the Telemarketing Sales Rule.
Continue Reading FTC Sues Marketers of “Business Coaching” Services
When hoping to resolve advertising concerns or disputes quickly and easily, companies should not only consider utilizing the National Advertising Division (“NAD”), but also the potentially lesser-known Electronic Retailing Self-Regulation
Continue Reading Electronic Retailing Self-Regulation Program