After the recent passage of Earth Day, companies released a number of advertisements promoting sustainable initiatives, earth-friendly products, and eco-conscious production methods. While this is an ideal time to for companies to showcase their green initiatives and sustainability goals, what has developed over time, however, is a trend of “greenwashing”…Continue Reading Greenwashing and the FTC
Last summer, we posted about the Federal Trade Commission’s (“FTC’) new labeling rule on products…Continue Reading FTC Brings Complaint for False “Made in USA” Claims
On April 5, 2022, after more than one year of vacancy, the Senate confirmed attorney…Continue Reading Kathi Vidal Confirmed As The Next USPTO Director
On Monday, March 28, the Supreme Court agreed to hear a copyright case about Andy…Continue Reading Art or Infringement: The Copyright Battle Over Images of Prince
The NCAA announced that it will allow student-athletes throughout the country to profit from their name, image, and likeness (“NIL”) starting on July 1, 2021, which marks a major shift…Continue Reading Name, Image and Likeness Legislation Changes College Sports
For the first time in nearly three years, the USPTO will be adjusting its fees for Trademark Registrations and for filing fees related to proceedings involving the Trademark Trial and…Continue Reading Want to Save Money? Address Your Trademark Issues Now.
Earlier this month, the European Court of Justice ruled that the taste of a food product is not eligible for protection under EU copyright laws.
The ruling by European Union’s…Continue Reading Taste Held Not Protectable Under European Copyright Laws
The General Data Protection Regulation, or GDPR, took effect May 25, 2018. As predicted, the GDPR has complicated access to WHOIS information (commonly used to look up the contact…Continue Reading Update: Brand Enforcement Challenges
Today is International Women’s Day. As a way to celebrate, McDonald’s has flipped their iconic golden arches upside-down. The arches, one of the…Continue Reading Creating Buzz Through Creative Brand Management