Gone are the days when subscriptions were limited to Netflix or Amazon. Today, you can find subscription services for nearly anything—from meal kits to beauty products and beyond. For companies
Continue Reading Federal Trade Commission’s New “Click-to-Cancel” Rule Simplifies Ending Unwanted SubscriptionsAdvertising Claims
USDA Publishes New Guidelines on Meat and Poultry Labels:
Imagine this: you’ve got a weekend BBQ lined up with friends, and you’re ready to impress with mouthwatering steaks and chicken wings. You head to the supermarket, excited to pick…
Continue Reading USDA Publishes New Guidelines on Meat and Poultry Labels:#AD: FTC Guidance on Companies’ Use of Influencers
Social media has taken over, with social media users nearly doubling from 2.3 billion in 2016, to 4.2 billion in 2021.[1] Social media platforms provide direct access to consumers,…
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Greenwashing and the FTC
After the recent passage of Earth Day, companies released a number of advertisements promoting sustainable initiatives, earth-friendly products, and eco-conscious production methods. While this is an ideal time to for…
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FTC Takes Action Against Purported COVID-19 Supplement
Since the COVID-19 pandemic began, the Federal Trade Commission (FTC) has cracked down on companies purporting to sell products that can alleviate or prevent symptoms of COVID-19. Recently, the FTC…
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Animal Rescue Groups May Proceed With Unfair Competition Claims
An update from Jennifer Madaras, one of the firm’s summer associates:
A California federal judge has ruled that two animal rescue groups can proceed with unfair competition claims against numerous…
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Feds Continue to Target Companies Marketing COVID-19 Products
Nearly every week it seems as though the Federal Trade Commission (FTC) is sending out a new round of warning letters to companies marketing products and therapies as effectively treating…
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More Product Labeling Woes
Nothing is as it seems. I previously blogged about the marketing of non-dairy products as “milk” – now it’s meat’s turn. According to a recent article in the Star Tribune,…
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The NAD Revises Its Procedures
This post is authored by Fox Rothschild associate Rashanda Bruce.
The National Advertising Division (NAD) announced revisions to its procedures governing advertising industry self-regulation during its Annual Conference on…
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Beware “Natural” Advertising
What does “natural” mean in the context of product advertising? Consumers see phrases like “natural,” “all natural,” and “100% natural” over and over again in modern marketing. The trouble is…
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